Sales Intelligence for Superior Performance, Part 2
Aggressive growth companies measure the performance of their sales personnel just as they do their advertising. With high recruitment expenses you can't afford mediocre selling performance, which costs dearly in lost franchise deals. A policyholder survey by Prudential Insurance revealed that the greatest influencing factor in the buying process is the sales person. READ MORE.

Strong Cultures Sell More Franchises
Every franchise organization has a culture, the same way every person has a personality. If your franchise brand is serious about growth and development, ask yourself these two questions: 1) Does our franchise system have a strong, positive culture?; and 2) Is it a culture that promotes selling franchises. READ MORE.

Turning Around Struggling Franchisees
When franchisors should step in- without legal liability. Two years of tight credit and reduced consumer spending have left many franchisees reeling. READ MORE.

Winners Circle
Each month we highlight savvy franchise companies continuing to flourish in this challenging economy. This month read the latest growth news on Potbelly, Waxing the City, Mrs. Fields, Jazzercize, and U-Swirl.  READ MORE.